Boeing / FCB
OUR ROLE DESIGN ANIMATION EDITORIAL
The 787 Dreamliner is Boeing's flagship airliner. Its cutting-edge technological innovations benefit travelers and airlines alike. We were given a challenge by Boeing’s agency, FCB, to make a different kind of film that would explain the 787’s features clearly and simply, and tell the story in a way that would appeal to consumers. The film takes a whimsical and playful approach to the story behind pioneering concepts like using composite materials, which make the plane lighter, faster and more fuel-efficient.