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Mode and Northwestern Engineering worked well together to summon up all the authenticity, emotion and excitement inherent in the pursuit of big ideas. 

The result is an experience that excels across multiple channels, from web to social media to live events. Soon after its debut on Facebook, “A Different Way of Thinking” logged nearly 7,000 views. It continues to energize alumni and thought-leaders and move them to engage and reengage in what goes on at Northwestern Engineering. And as a recruiting tool, the video draws positive feedback from prospective students and faculty nearly every day. 


The school’s peers agree: It’s the 2016 Circle of Excellence Gold Award winner, presented by the Council for Advancement and Support of Education (CASE).

Winner | Gold, Recruitment Videos
CASE Awards, 2016
By mixing authentic voices – almost symphonically – with great visuals, they delivered what they set out to do: create a video that stands out from the pack.
— Council for Advancement and Support of Education

Northwestern Engineering is proud to have a piece that captures its story and mission so well and at a comfortable price point. Mode Project is glad to be able to help the school achieve its goals the school’s own way, differently.

And we’re excited to continue our strategic partnership for two more videos. Coming soon: exciting developments in Computer Science and Engineering Design & Innovation at Northwestern Engineering.

Meanwhile, we invite you to take a look at A Different Way of Thinking